Privacy Policy.

We collect personal information necessary to provide our personalized health and wellness services, including but not limited to:

• Personal Identification Information: Name, address, email, phone number, and date of birth.
• Health Information: Medical history, genetic testing results, nutritional intake, and lifestyle data.
• Payment Information: Billing address, payment method, and transaction details.
• Usage Data: Information on how you access and use our website, including IP addresses, browser type, and pages visited.

We use your personal information to:

• Provide and personalize our health and wellness services.
• Develop customized wellness protocols based on genetic and health data.
• Communicate with you, including responding to inquiries and providing customer support.
• Process payments and manage subscriptions.
• Improve our website, services, and user experience.
• Comply with legal obligations and protect our legal rights.

We do not sell your personal information to third parties. We may share your data with:

• Licensed Advanced Nurse Practitioner: For reviewing labs, health data, and creating personalized wellness protocols.
• Service Providers: Third-party vendors who assist us with website hosting, payment processing, and data storage.
• Legal Compliance: When required by law or to protect the safety, rights, or property of The Fitness Factory, our clients, or others.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred.

The Fitness Factory implements appropriate security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. We comply with applicable data protection laws, including HIPAA, to safeguard your health and genetic data. However, no method of transmission over the internet is completely secure, and we cannot guarantee the absolute security of your data.

You have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request corrections to inaccurate or incomplete data.
• Deletion: Request the deletion of your personal data, subject to legal and contractual obligations.
• Restriction: Request to limit the processing of your personal data under certain circumstances.
• Data Portability: Request a copy of your personal data in a commonly used format.
• Objection: Object to the processing of your data for marketing purposes.

To exercise these rights, please contact us at the contact information provided below.

Our website may contain links to third-party sites that are not operated by us. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

The Fitness Factory reserves the right to update or change this Privacy Policy at any time. We will notify you of significant changes by posting the new policy on our website or by email. Your continued use of our services after any changes constitute your acceptance of the new Privacy Policy.

Our Notice of Privacy Practices describes how protected health information may be used and disclosed and how clients can access that information. Printed copies are available at our office on request, and clients receive a copy at their first appointment.

For any questions or concerns regarding the Privacy Policy, please contact us at (309) 499-4657 or email us at wecare@thefitnessfactory.com